Cookie Policy

Last updated: [SEPTEMBER 15TH 2025]

What This Policy Covers

This policy explains how we use cookies and similar technologies on our website. We believe in being transparent about what information we collect and why, so you can make informed choices about your privacy.

Who We Are: Brix + Bailey is a global marketplace connecting conscious consumers with independent brands. We're operated by Price Heys GmbH, based in Switzerland.

What Are Cookies?

Cookies are small text files that websites place on your device to remember information about your visit. They help websites work properly and provide a better experience for users.

We also use similar technologies like web pixels (tiny images that help us understand how you interact with our emails and website) and local storage (which helps our website remember your preferences).

The Cookies We Use

Essential Cookies (Always On)

These cookies are necessary for our website to work properly. They can't be turned off because they enable core functionality.

What they do:

  • Keep you logged into your account
  • Remember items in your shopping cart
  • Process payments securely
  • Prevent fraud and maintain security
  • Remember your privacy preferences

How long they last: Usually until you close your browser, or up to 30 days for login convenience.

Analytics Cookies

These help us understand how visitors use our website so we can make it better.

What they do:

  • Show us which pages are popular
  • Help us identify and fix technical problems
  • Tell us if people are finding what they're looking for
  • Measure website performance and loading times

Services we use:

  • Google Analytics (with privacy-focused settings)
  • Our own basic analytics tools

How long they last: Up to 2 years

Your choice: You can opt out of analytics cookies without affecting website functionality.

Functionality Cookies

These remember your preferences to make your experience more personal and convenient.

What they do:

  • Remember your language and currency preferences
  • Save your shipping address for faster checkout
  • Customize content based on your interests
  • Remember if you've seen certain notifications

How long they last: Up to 1 year

Your choice: You can disable these, though your experience may be less personalized.

Marketing and Advertising Cookies

These help us show you relevant products and measure the effectiveness of our marketing.

What they do:

  • Show you products that might interest you
  • Prevent you from seeing the same ad repeatedly
  • Measure how our advertising is performing
  • Enable features like product recommendations

Partners we work with:

  • Google Ads (for showing relevant products)
  • Facebook/Meta (for social media advertising)
  • Email marketing platforms (for newsletter personalization)

How long they last: Up to 2 years

Your choice: You can opt out of marketing cookies. You'll still see ads, but they won't be personalized to your interests.

Third-Party Cookies

Some cookies are placed by other companies whose services we use:

Payment processors (like PayPal, Stripe) - for secure transactions Shipping partners - for delivery tracking Customer service tools - for support chat functionality Social media platforms - if you choose to share content

These partners have their own privacy policies explaining how they use cookies.

Your Cookie Choices

Browser Settings

You can control cookies through your browser settings:

  • Chrome: Settings > Privacy and Security > Cookies
  • Firefox: Preferences > Privacy & Security
  • Safari: Preferences > Privacy
  • Edge: Settings > Cookies and Site Permissions

Note: Disabling essential cookies may affect website functionality.

Our Cookie Preferences

If you're in the EU or UK, you'll see a cookie consent banner when you first visit our website. You can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences by cookie type
  • Change your preferences anytime by clicking the cookie settings link in our footer

Marketing Opt-Outs

You can also opt out directly with our advertising partners:

Mobile Apps

If you use our mobile app, we may collect similar information through:

  • Device identifiers (like Apple's IDFA or Google's Advertising ID)
  • App usage information
  • Location data (only with your permission)

You can control these settings through your device's privacy settings.

How Long We Keep Cookie Data

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Between 30 days and 2 years depending on purpose
  • Analytics data: Up to 2 years, then anonymized
  • Marketing data: Up to 2 years, or until you opt out

Security and International Transfers

We protect cookie data with appropriate security measures. Since we work with international partners (for things like payment processing and analytics), your cookie data may be transferred to other countries. We ensure these transfers comply with applicable privacy laws.

Changes to This Policy

We'll update this policy occasionally to reflect changes in our practices or legal requirements. We'll notify you of significant changes and, where required by law, ask for your updated consent.

Different Rules for Different Places

EU/UK Visitors: We follow GDPR and ePrivacy rules, including getting your consent for non-essential cookies.

California Residents: Some cookie data may be considered "sold" or "shared" personal information under California law. You can opt out using our cookie preferences.

Other Locations: We follow applicable local privacy laws and respect your rights as provided by law.

Contact Us

Questions about cookies or want to exercise your privacy rights?

Email: mail@brixbailey.com (subject: "Cookie Question")

We're here to help and believe in being transparent about how our website works.


This policy reflects our commitment to using technology responsibly while providing you with a great shopping experience. We believe in collecting only what we need and being clear about why we need it.