For small humans with big imaginations.

The best things for children are made by people who remember what childhood actually felt like — playful, curious, and entirely uninterested in being ordinary. Our independent baby and kids collection brings together clothing, toys, accessories and gifts from makers who treat children's products with the same care and consideration they'd give anything else. Nothing cheap, nothing throwaway, nothing that breaks on a Tuesday. Browse new arrivals or find the perfect present in our gifts collection.

Safe materials. Independent makers.

From organic cotton baby clothing and natural material toys to considered accessories and furniture built to grow with them — every brand here is independently owned and genuinely thoughtful about what goes into what they make. Browse by location to discover makers from specific creative communities, explore sustainable kids brands for products made with natural materials and ethical production, or discover women-led children's brands — because most of the best kids brands are built by parents who couldn't find what they needed and decided to make it themselves.

They grow fast. Buy well. Shop independently.

Find thoughtful gifts for babies and children, browse by purpose to find makers whose values match yours, or read the stories behind our kids brands in the journal.